yorkshire terrier dog in hair curlers

The before and after dog makeovers you have to see!

Dog groomer Mark Imhof is transforming shelter dogs so that they can find new homes

The before and after dog makeovers you have to see!

There's nothing like that feeling you get after a trip to the salon. Not only does it leave you looking great, but the confidence boost can transform your attitude too. As you get older, looking your best can be even more important for your wellbeing – especially if you are a dog looking for a new home. That’s why business-man-turned-dog-groomer Mark Imhof has committed to giving free haircuts to shelter dogs, up and down New York City.

By providing the dogs of Animal Care Centres in NYC with free baths and haircuts, Mark hopes to change people's perceptions of older pooches once and for all.

Check out the before and after shots below to see Mark work his magic!








Lucky before and after. #followyourdreams #americanacademyofpetgrooming #doggrooming #doggylove #cutedogs #markthedogguy

A photo posted by Mark Imhof (@markthedogguy) on



Igby before and after grooming. #doggrooming #americanacademyofpetgrooming #followyourdreams

A photo posted by Mark Imhof (@markthedogguy) on


Beautiful. Woof!

If you want to see more of Matt's great work, check out his instagram feed. Treat your dog to a brand new do with It's a Dog's Life Pawfessional Pet Care Kind & Gentle 2in1 Shampoo, available for both both dark and light coats on asda.com.