How to make your Valentine’s Day flowers last longer

Keep your bunch looking bloomin' beautiful this February 14th and beyond

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How to make your Valentine’s Day flowers last longer

Receiving flowers for Valentine's Day is always a lovely gesture but do your beautiful blooms look more 'wilted' than 'wonderful' a couple days later? 

According to Morgan Douglas Nuth, one of the UK’s leading floral designers and director of Old Oak Floral Designers, a bunch of flowers should last at least 7 days. 

To help make sure they do exactly that, Morgan's shared some of his top tips and tricks. 


Water your flowers regularly

"Fresh water is paramount," says Morgan. "Ideally, you should change the water as regular as you can. Every couple of days would be ideal because then you are not allowing any bacteria to build up in your vase. Bacteria is the biggest killer of flowers, so the prevention of bacteria is good because it will help increase the longevity."

Remove foliage

 "By removing the foliage, this decreases the surface area where bacteria can grow,"  says Morgan.

Don't be afraid to cut your flowers

Without a doubt, you should always cut your flowers. Morgan says: "Cut them at a good sharp angle, with a good pair of quality scissors. The reason we suggest that is because if you cut them at a good sharp angle, you are increasing the surface area that they can drink from.

"If they are cut flat, they sit on the bottom of the vase and that means they are not drinking.

"The reason why we say to use a good quality pair of scissors is because if you cut your flowers with a blunt object, you are smashing the stem cells open which can inhibit the way in which they drink."

Feed your flowers

"Adding flower food to your blooms is a must," says Morgan. "We use one from Floralife because it’s a no-cut formula. This means that if you don’t manage to cut all your stems correctly, it will still enable your flowers to drink."

Always keep flowers out of direct sunlight

"Don't put them on your windowsill," warns Morgan. "Put them somewhere where there is obviously light so that you can enjoy them, but don't put them in direct sunlight because it will  decrease the longevity."

Keep your blooms away from fruit

When it comes to the placing of your flowers, also avoid putting them next to the fruit bowl. According to Morgan, "when fruit decays, it produces a chemical called ethylene gas which has a detrimental effect on flowers."

Don't listen to old wives' tales

From spraying hairspray on flowers to help them last longer to placing a couple of copper coins in the vase - Morgan recommends using flower food as a much longer fix when it comes to keeping your blooms alive. 

He says: "I would never recommend putting any chemicals, like hairspray, on flowers. Flowers need to develop and grow. Putting hairspray on them prevents movement or development."

Want to send flowers to your loved one this Valentine's Day? Find a beautiful bunch online or instore