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Get the kids ready to go back to school with George at Asda

From uniforms to lunchboxes and pencil cases, we've got everything they need to start the new school year in style

Get the kids ready to go back to school with George at Asda

School might be out for summer - but it's never too early to get your little pupil ready with their new school uniforms, stationery, coats, cardigans and more for the fresh term in September. 

From uniforms to lunchboxes and pencil cases, we have everything the kids need to start the new academic year in style. And in a true educational style, we've put it into an A-Z. Ready, set, go!

A is for...all ages 

With uniform basics covered, from three to 18 years, George has budding high fliers sorted from the start. With styles to suit all tastes and requirements, they’ll shine from top to toe.

B is for... best blazers

Secret pockets for nifty gadgets? Check. Stay-clean fabric? Check. Comfortable and hardwearing? Check! Available in black and navy, our brilliant school blazers for boys and girls are finished with Teflon® to help keep them looking new for longer. Now getting – and staying – smart at school is as easy as ABC. 

C is coats

Make sure they’re warm and dry (this is the UK we’re talking about, after all) with shower-resistant macs and colourful, fleece-lined padded jackets with hoods. Coats for all seasons…

D is for...Dirt

Whether it’s mud, paint or what they had for lunch, if it can end up on your child’s polo shirt, it will. But thanks to our clever Stain Release and Stay White technology, polo shirts stay brighter for longer. Winning at life! 

E is for...eye health 

Visit Asda Opticians* to get your child’s eyes checked – it’s free for under-19s**. Our qualified optometrists will test their eyes and, if they need glasses, we can help them to pick the perfect pair from our range of kids’ frames.

F is for...fits just right

Kids come in all shapes and sizes and so do our trousers. Choose from a range of fits, all available online. Because comfort is king.

G is for...gingham

Make school mornings fuss-free with easy-to-wear, easy-care gingham dresses and playsuits. There’s a range of styles to choose from, including shift dresses and sporty looks. Plus, all these options are available in red, blue, green, yellow, lilac and navy. Take your pick!


H is accessories

No look is complete without a super-chic hairstyle to match (ask any parent trying to get to the bathroom mirror). From clips to caps and bobbles to bows, their crowning glory has never looked better.

I is for...ironing made easy

Our Easy Iron Care fabrics mean it’s a doddle to keep shirts looking sharp. You’re welcome!

J is for...jumpers 

Whether they wear them or use them for goalposts, our cotton-rich jumpers are made using Lasting Colour Treatment to reduce fade. Choose from nine stay-bright colours.

K is for...kit

Get sporty superheroes ready for action in hard-wearing kit just made for PE. These navy joggers and matching zip-up hoodies are an essential pick. Ready… get set… GO!


L is for...lunchtime sorted

Take the faff out of packed lunches with these colourful lunchbags – they have wipe-clean surfaces,  plenty of space for sarnies and a clever gel pad to keep food cool. 

M is for...multipacks

One in the wash, one to wear is the golden rule of stress-free mornings. Stock up on trousers, polo shirts and more with our time and money-saving multipacks.

N is

Newsflash! Our range of jumpers, trousers and blazers includes navy. Loving all the blues… V-neck jumpers, 3-16yrs, from £6 (2-pack)

O is day satisfaction guarantee

Kids will be kids… but rest assured that all uniform bought from our School Shop is backed by our no-quibble 100 Day Satisfaction Guarantee.

P is for...pencil cases

Who doesn’t love a new pencil case? With our fun selection – including quirky ZIPIT Grillz pouches – there’s something to help them keep all their stationery swag in one safe place ahead of the new term.

Q is for...quality

This year, we have added extra benefits to our range, such as an anti-bobble finish and added stretch for comfort, in addition to a Teflon® finish to help keep stains at bay. Job done!

R is for...reflective jacket

Let them stay safe and stay seen with this amazing, reflective-finish jacket. Perfect as the evenings get darker. 

S is for...scuff resistant

From footy kickabouts and dance routines to conquering the dizzy heights of Everest (or the playground climbing frame), little ones can play as hard as they like. It won’t take the shine off our scuff-resistant shoes

T is for...teen

Give their secondary school, sixth form or college uniform a stylish edge with our teen collection. From long-sleeved shirts to skinny-leg trousers and skater skirts, our range is ideal for not-so-little learners.

U is for unicorn stationery

Add a little unicorn or mermaid magic to lessons – treat them to something shimmery from our selection of goodies.

V is for...value 

Quality products at great prices – that’s the mark of our school uniform. Our pocket-friendly buys include polo shirts, from £2.50 (2-pack) and shoes, from £5.

W is for...water bottle

Keep kids hydrated with these brilliantly bright water bottles. With a handy flip-top straw and quirky monster and mermaid designs, they’re (almost) too cool for school. 

X is for...x factor

Our school uniform has that extra-special X factor – we have ruffles galore on skirts and pinafores, plus gingham bows and cute statement buttons. Make the school corridors your little star’s catwalk in between lessons!

Y is for...yes please

Kick-start their bright future with great stationery. Say ‘yes please’ to all the revision aids your mini genius could need and inspire them to get stuck into studying with practical pens, lined writing pads and dividers, a maths set, calculator and more.

Z is excuses

Get their homework and PE kit good to go with our fun range of school bags. With everything from wizard backpacks and superhero swim bags to choose from, they have zero excuses for forgetting anything. 

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