Find the Best Lingerie for Every Body from George

Whatever your style, there’s underwear for all

Find the Best Lingerie for Every Body from George

Whatever life stage you're at, this season, there's lingerie for every body at George.

If you wear a lot of white or pale tops, a nude bra is a must (and if you've ever worn a tight vest or tee with a lacy, embellished bra underneath, you'll appreciate the importance of a good t-shirt bra). If you're heavily pregnant or just had a baby, you'll need support, practicality and a whole lot of comfort. And if you're just after something pretty, practical and a little bit special that you can wear with ease all day, every day, look no further than our Pretty Everyday range. 

Helpfully, George has a broad selection of bras for all occasions and needs. Which one has your name on it?

Pretty Everyday 

A cute collection featuring lace, mesh and patterns, George's Pretty Everyday range is designed to give necessary support whilst looking, well, pretty. For those days when you're mostly at home, opt for a lounge bra – with no underwire, this has to be the comfiest option.

Oh, and did we mention? They are all made from cotton, costing just £10 each. George's Senior Buying Manager Charlotte Ratcliffe says: ‘This is our ‘everyday’ product where we introduce a soft nod to fashion and colour in the same shapes'. 

George at Asda lingerie

Post-surgery bras 

Did you know that George has a complete post surgery range? Most of these bras offer dual pockets to hold a prosthesis. Opt for a non-padded, non-wired design for maximum comfort and gentle support – other thoughtful details include the use of soft lace to avoid any scar irritations.

Nude lingerie

Whatever your skin tone, George has a match made in lingerie heaven this season. If you struggle to find nude lingerie that complements your skin colour, check out George's new T-shirt bra, which comes in four shades, from pale (01) to dark (04), and in a wide range of sizes, with a selection of matching briefs available. These bare necessities were made to blend in, so you don’t have to... 

George at asda George lingerie

Entice Range

This range is all about coordinates that fit together beautifully – think lace, with touches of rose gold and pretty straps. Fancy getting your hands on one of these pretty bras in time for Valentine's Day? Well, you can, for just £9.

Entice lingerie range from George at Asda

Maternity Range

The maternity bra is usually all about practicality. But George's range of nursing bras combines comfort and ease with prettiness, embellishing with a bit of lace here and a bow there.


Solution bras

George's range of Solutions Bras include all of the core shapes – plunge, non-padded, soft, comfy. Available in black, white and nude, every girl and woman should have one of these in the wardrobe.

Charlotte rates them describing them as 'affordable, smooth shapes in black white and nude'. She says: 'Our best-selling bra is our Basic £4 T-shirt bra. Starting from a 32A, up to a 42F, each year we sell approximately 4 million of these!'.


Solution bras George at Asda

First Bra range

Buying that first bra is a very big deal – comfort is essential, along with being practical, wearable colours, not too much padding and flexible wires. George's new First Bra range hits the nail on the head, with a pretty collection aimed at girls just at the beginning of their bra-buying journey.

To find your perfect fit, check out George's lingerie size and fit guide to make sure you are feeling comfortable, confident and well supported all day long.

Inspired to go bra-shopping? Find everything you need now online or in store.